
Creating Innovation-Driven Growth Seminar
About
Innosight Consulting:
Understanding
and managing innovation is critical to achieving competitive advantage.
Managers need to know what disruptive threats and opportunities exist, and must
be able to anticipate future changes. Demystifying innovation enables companies
to capture and create new waves of corporate growth.
Innosight helps companies improve
their ability to generate new growth through innovation. Consulting and
executive training services of Innosight facilitate
the discovery of new, high-growth markets and the creation of breakthrough
products and services. Innosight approach is the
result of in-depth work with companies such as Motorola,
Fueling
innovation insights from Innosight are the ideas of
their Founder, Harvard Business School Professor Clayton Christensen, whose
books on innovation have sold over one million copies. Christensen’s first
book, The Innovator's Dilemma, caused leaders to address the urgency of
disruptive change. Christensen's latest works, The Innovator's Solution and
Seeing What's Next, help guide Innosight's thinking
on how to make successful innovation predictable and how to forecast industry
winners and losers.
About
the speakers :
Mark
Johnson, President, Innosight Consulting
Mark
Johnson is President and co-founder of Innosight. He
has led consulting engagements within numerous Fortune 500 companies in a broad
range of industries, including a
Mark
received his MBA with second year honors from the
Workshop
Agenda :
Participants
in this one-day workshop are introduced to the general principles of disruptive
innovation through a mix of presentations and small
and large group discussions. This disruptive innovation primer is ideal for
those who have an enthusiasm for understanding how disruptive innovation can
lead to creating new growth. Participants have the opportunity to discuss how
the principles apply to their own businesses and what they can do to make
growth happen. As a pre-requisite, participants must read chapters one through
four of The Innovator’s Solution.
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Agenda |
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Introduction
& Objectives Presentation ·
Introductory remarks ·
Workshop objectives and road map for the day ahead ·
Individual introductions |
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Principles
for Achieving Innovation-Driven Growth Presentation
& Discussion ·
Disruptive innovation theory (sustaining versus disruptive
innovation) ·
Aligning organizational capabilities for growth ·
Strategies for disruptive growth ·
Classifying innovations |
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Break |
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Case Study
Discussion Discussion Participants
apply the disruptive innovation principles to a case study. |
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Lunch |
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Connecting
Solutions to the Job-to-be-Done Presentation
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Creating differentiated solutions ·
Identifying customers who will hire your product |
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Case Study
Discussion Discussion Participants
read a brief case study and assess the case study’s subject’s strategy given
the disruptive innovation principles, and discuss the lessons learned. |
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Creating
Winning Strategies Presentation ·
Developing plans to identify key assumptions, experiment, and
adapt |
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Break |
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Building an
Innovation Dynasty Presentation ·
Pillars for success ·
Allocating resources ·
Next steps |
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Case Study
Discussion Discussion Participants discuss a case study. |
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Wrap-up
of the Day Presentation and discussion |